Ride Soho Privacy Policy

We prioritize the privacy and security of our clients’ personal information. This Privacy Policy outlines the types of information we collect, how it is used, and the measures we take to protect it. By using our services, you agree to the practices described in this policy.

Information We Collect

We collect both personally identifiable information (PII) and non-personally identifiable information (non-PII) to provide and improve our services. The following types of information may be collected:

Personal Information: Includes your name, email address, phone number, payment information, and other details provided during the booking process.
Non-Personal Information: May include browser type, device details, IP address, and data on how you interact with our website or mobile application.
Location Data: If you use our mobile app, we may collect location information to ensure accurate and timely pick-ups and drop-offs.

How We Use Your Information

The information we collect is used to provide, manage, and enhance our transportation services. Specifically, we may use your information in the following ways:

To process reservations and provide the requested transportation services.
To communicate with you regarding your bookings, including confirmation emails, notifications, or reminders.
To improve our website, mobile application, and overall customer experience by analyzing trends and user behavior.
To comply with legal requirements and enforce our Terms and Conditions.
To send promotional materials, special offers, or updates about our services if you have opted in to receive such communications.

How We Protect Your Information

We take the protection of your personal information seriously and employ industry-standard security measures to safeguard it. These include:

Encryption: During transmission, we use SSL (Secure Socket Layer) encryption to protect sensitive information such as payment details.
Data Storage: Personal information is stored in secure databases with restricted access to prevent unauthorized use.
Access Control: Only authorized employees or service providers with a legitimate need to access your information are granted permission.

Although we strive to protect your data, no system is entirely secure. Therefore, we cannot guarantee absolute security, but we are committed to continually improving our safeguards.

Sharing of Information

Ride Soho does not sell or rent your personal information to third parties. However, we may share your information under the following circumstances:

Service Providers: We may share your data with third-party vendors who assist in providing services such as payment processing, customer support, or technical infrastructure. These service providers are bound by confidentiality agreements and cannot use your information for purposes beyond delivering the service.
Legal Compliance: We may disclose your personal information if required by law, court order, or in response to a legal process, such as a subpoena or government request.
Business Transfers: In the event of a merger, acquisition, or sale of our business, your personal information may be transferred as part of the business assets.

Cookies and Tracking Technologies

Our website uses cookies and other tracking technologies to enhance your browsing experience. Cookies are small data files placed on your device to help us remember your preferences, track user activity, and improve website functionality. The types of cookies we may use include:

Essential Cookies: Required for the website to function properly and enable you to navigate through our services.
Performance Cookies: Help us understand how visitors interact with our site by collecting information anonymously.
Functional Cookies: Remember your preferences and allow us to personalize your experience.
Advertising Cookies: Used to deliver relevant advertisements and track the effectiveness of our marketing campaigns.

You can control the use of cookies by adjusting your browser settings. However, disabling cookies may affect certain features on our website.

Your Rights Regarding Your Information

You have certain rights regarding your personal information, which include:

Access and Correction: You have the right to request access to the personal information we hold about you and to correct inaccuracies.
Data Portability: You may request a copy of your data in a structured, commonly used format.
Deletion: You may request the deletion of your personal information, subject to legal and contractual obligations.
Opt-Out: If you no longer wish to receive marketing communications from Ride Soho, you can opt out by following the unsubscribe instructions in our emails or by contacting us directly.

Children’s Privacy

Ride Soho’s services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected data from a minor, we will take steps to delete the information promptly.

Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy or to comply with legal, regulatory, or contractual requirements. Once your data is no longer needed, we will securely delete or anonymize it.

Changes to the Privacy Policy

Ride Soho reserves the right to update or modify this Privacy Policy at any time. Any changes will be posted on this page with an updated “Last Updated” date at the top. By continuing to use our services after changes take effect, you agree to be bound by the revised Privacy Policy.

Contact Us

If you have any questions or concerns regarding this Privacy Policy or how we handle your personal information, please contact us at:

Ride Soho
230 Park Avenue, 3rd Floor, New York, NY 10017, United States
Phone: +1 (212) 875-5212
Email: info@ridesoho.com